Everyone's talking about the use of social media for everything from advertising, brand awareness, recruitment, to sales promotion and event planning.
Our philosophy on the use of social media is quite clear. Don't do it just because everyone else is.
Take time to understand what it can do for you and how it can play a part in your overall advertising and marketing strategy.
We work with clients to scope this out and then suggest ways in which social media can be best deployed and then developed.
We have extensive experience working with clients to devise ways in which effective use of social media can boost advertising and marketing activity. We have run creative advertising campaigns on Facebook and LinkedIn and have used Twitter to promote recruitment opportunities on behalf of our clients.
We also believe that social media should never be used as a substitute for more directly engaging with clients, potential clients and potential employees. The humble kettle is a powerful social medium and if the chance of a meeting with a client over a cup of tea is an option, it should always be taken.